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How to monetize the neoGEN® system
The neoGEN® system offers a unique opportunity for clinics to generate consistent revenue through cash-based treatment programs. Here’s how you can structure your offerings to maximize profitability:
Pricing Strategy 
•	Single Treatment Sessions: Start by offering individual treatment sessions for patients who may want to try the device before committing to long-term care. Base pricing on treatment duration (e.g., 15-30 minutes) and the type of treatment provided. Pricing can range from $100 to $150 per session, depending on market demand and local competition.

• Package Deals: Encourage long-term commitment by offering discounted packages for multiple sessions. This provides patients with a sense of value and ensures they stay with your clinic for the duration of their treatment. For example:

• 6 Treatments: Offer this as a baseline package for acute pain relief.
• 12 or 24 Treatments: Ideal for patients with chronic conditions or those requiring ongoing therapy.
• You can discount packages (e.g., 5-10%) to incentivize patients to purchase larger bundles upfront.
Maximize Daily Patient Volume
The key to profitability is maximizing your clinic’s daily patient load. Here’s how:
• Optimize Scheduling: Each treatment session lasts between 15-30 minutes, allowing clinics to see 8-10 patients per day. By allocating 45-minute appointment slots (to include setup, treatment, and post-treatment processes), you can fill your day efficiently.

• Repeat Visits: With cash pay programs, focus on creating long-term treatment plans. Many patients will require 2-3 visits per week, meaning you can schedule consistent follow-ups over a multi-week period. This ensures consistent cash flow.
Build High-Value Treatment Plans
To make the most out of each patient interaction, build personalized treatment plans that span multiple weeks:
• Acute Pain: Patients may need 6-12 sessions over a 3-4 week period. These shorter plans can attract first-time clients.

• Chronic Pain: Chronic pain sufferers may require 12-24 treatments over several months, creating an ongoing revenue stream for your clinic.
By offering tailored plans based on the patient’s condition, you can build stronger relationships and encourage patient retention.
Upsell Adjunct Services
Pair the neoGEN® system with complementary treatments to increase per-patient revenue. These might include:
• Stretching or Physical Therapy: Offer post-treatment stretching sessions to enhance the effectiveness of the neoGEN treatment.

• Massage Therapy or Recovery Services: Integrating massage or other wellness services can boost the overall treatment plan and justify premium pricing.
The neoGEN® system gives clinics a unique opportunity to generate revenue through cash-pay treatment programs. By offering flexible pricing, building high-value treatment plans, and optimizing your patient volume, you can maximize the profitability of the device while providing patients with a non-invasive, drug-free solution to pain management.